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Apple WWDC 2024 keynotes: big announcements regarding AI, iOS 18, Siri makeover and more

Apple SVP Craig Federighi, confirmed post keynote that the company is looking to work with other third-party models beyond OpenAI, highlighting Google’s Gemini model as the first example.

The highly anticipated Apple Worldwide Developers Conference (WWDC) has concluded its keynote address, unveiling several significant announcements. As speculated, the major highlight of the event will be Artificial Intelligence and OpenAI partnership. The tech giant has also announced the launch of iOS 18, iPadOS 18, watchOS 11, and macOS Sequoia – its next-generation platforms for iPhone, iPad, Watch Series, and Macs. 

As anticipated, the US-based tech giant has announced Apple Intelligence, a suite of AI and machine learning tools designed for iPhone, iPad, and Mac.

WWDC
Image Source: WWDC

Apple Intelligence is designed keeping privacy in mind, using generative models to improve user interactions on Apple devices. It can prioritize notifications, summarize content, and generate images from your photo library. It also performs tasks across various apps and devices, powered by on-device intelligence available on A17 Pro and Apple Silicon chips starting from the M1. Apple’s “Private Cloud Compute” uses its silicon for specific cloud tasks. Apple Intelligence will feature ChatGPT, enabling advanced content creation with user-approved data sharing, thereby making technology more personalized and efficient.

While talking about “Apple intelligence” CEO Tim Cook said, “Most importantly, it has to understand you and be grounded in your personal context, like your routine, your relationships, your communications and more, and of course, it has to be built with privacy from the ground up together. All of this goes beyond artificial intelligence. It’s personal intelligence, and it’s the next big step for Apple.”

The iOS 18, iPadOS 18, watchOS 11, and macOS Sequoia bring you various enhancements improving the usability, customisation, and integration within the Apple ecosystem.

iOS 18 will be offering a more customisable home screen with the addition of new dark mode icons, relocatable apps and widgets, and a revamped control centre. Messaging gets better with RCS support, scheduling, and satellite messaging for newer iPhones, while the Photos app sees its biggest redesign yet.

A floating tab bar will be featured in the new iPadOS 18 and several other enhancements like remote control via SharePlay, and improved handwriting in the notes app will be introduced.

WatchOS 11 will come with new health-focused features, which will also include training load metrics and enhanced cycle tracking, as well as smart stacks for automatic widget management.

The revamped Siri or as we say the makeover of Siri adds major advancements designed to enhance its natural interaction and contextual awareness. Soon, Siri will support more personalized conversations, including a new visual wake indicator that lights up around the device display. Users can now interact with Siri using text, similar to other AI chatbots. Siri can also understand and act on-screen content like photos, messages, and calendar events. Later this year, integrating ChatGPT will enhance content generation while ensuring user consent for data sharing, making Siri more responsive and relevant to individual user needs.

Apple SVP Craig Federighi, confirmed post keynote that the company is looking to work with other third-party models beyond OpenAI, highlighting Google’s Gemini model as the first example. He clarified that Apple had “nothing to announce right now, but that’s our general direction.”

You might also be interested in – IOS 18 to feature Chat GPT as Apple partners with open AI

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